60+ Years Combined Hospitality Experience        Call/ WhatsApp: +27 82 765 9238      Email: training@hospitalitycourses.co.za

About us • Sam Hospitality Academy

Sam Hospitality Academy • Leading Tourism & Hospitality Training Providers • On-site Short Courses for Game Lodges, Luxury Villas, Resorts, Hotels, Game Reserves, B&Bs, Guest Houses and Restaurants

Who We Are


Sam Hospitrain (Pty) LTD t/a Sam Hospitality Academy is a well-established and well-known tourism & hospitality on-site training provider which delivers high quality on-site/ in-house short courses for game lodges, luxury villas, resorts, hotels, game reserves, B&Bs, guest houses, and restaurants in Southern Africa and the rest of the world.


We train staff for both new establishments and old/ existing establishments (refresher training).  We run on-site short training programs which enable hospitality establishments and employees to build a strong foundation in the hospitality sector, updating their skills with modern-day technology, terminology and increasing their expertise within the hospitality world. If you are looking for the best onsite hospitality training provider, then you are at the right place. 


Operating since 2011 in South Africa, we are dedicated to providing personal, professional, and quality training and support to every level of the front of the house in the hospitality sector. Over the years, we have gained extensive experience having had trained top hospitality establishments in South Africa and neighboring countries, from 5-star private game lodges to top resorts, hotels, exclusive guest houses, boutique hotels, and luxury villas.


We offer the following training: game lodge butler training, housekeeping training, waiter training, front office training, customer service course, guest house management courses, and many other short courses in the hospitality industry. We offer on-site training to hospitality establishments in all provinces of South Africa and other countries. We also offer a wide range of distance learning courses. 


We Guarantee We Will Save You Money With Our On-site Training

On-site training will save you money as we bring the training to you, therefore there are no travel, accommodation, or car hire expenses for your course participants.


In Which Countries Do We Deliver Our On-site Training

Our unique on-site training is delivered to any hospitality establishment across Africa including South Africa, Lesotho, Eswatini, Namibia, Botswana, Mozambique, Zimbabwe, Zambia, Malawi, Kenya, Tanzania, Rwanda, Ghana, UAE, Qatar, Maldives, and the Middle East. Our experience in working with top hospitality establishments has helped us become Africa's leading hospitality training provider. 


What Makes Us Unique And Different From Other Training Providers?

At Sam Hospitality, we understand that each hotel, game lodge, resort, villa, or guest house is unique. We discuss with each company management to identify your training needs that will best achieve each company’s objectives. We incorporate our training with your existing standard operating procedures (SOPs), thus giving your staff training that is specific to their organization, using the language that they understand. This is what makes us unique and what makes many establishments enjoy working with us. 


There are 100’s of providers, consultants, and operators that come with the same “standard” rigid formulas for management, standardized packages, and expensive but unnecessary organizational structures. We offer you tailored solutions and what we think you need and not the one-size-fits-all approach.


On-site/ In-house Tourism & Hospitality Training

We will deliver training on-site, at your designated venue, at an agreed time frame. Customized training material is developed to the client’s specifications and needs. All in-class training can be done on-site and most practicals can be done in the comfort of the learners’ environment. We tailor programs to suit your specific course and within the time frames chosen by you. The beauty of onsite training is that you do not have to worry about travel and accommodation expenses for your staff. We come to you and you only accommodate us for the duration of the training. 


Distance Learning Courses

Are you looking at booking your staff any of our distance learning courses? We offer good discounts to hotels that enroll 10 or more staff. Staff can continue training while working. Our distance learning allows for staff to do training during their spare time, in their own space, and submit assignments whenever they are ready. Our online hospitality training courses are suitable for both hospitality establishments and individuals wanting to build a career in the hospitality industry.


Our Approach To Hospitality Training

We believe that there is a strong need for on-going training for hospitality staff to keep up with the ever-growing demand. Most establishments believe that staff needs just a once-off training then they will manage. We believe that training every 6 months will keep staff well informed and motivated to produce more than 5-star service. Our hotel training courses will ensure that either staff or people who want to get into the hospitality industry offer the best possible service. We walk the journey with you and work hand-in-hand to identify current training needs and deliver the same. As a resort, hotel, lodge, or villa, you need to set a budget for staff training and development, not only because there's high staff turnover in the hospitality field, but because research has shown that hospitality establishments that invest in staff training have high staff retention.


5 Star Hospitality Training

We will all agree that maintaining 5-star hospitality standards is challenging and may be very difficult without constant monitoring of staff. We, therefore, recommend that staff training happens every 6 - 12 months to keep the momentum and keep staff monitored and informed of the ever-evolving hospitality trends. 


Let us take care of the training and development of your team while you focus on the bigger things.